Described by both business associates and friends as compassionate, sincere, giving and exceptional, it's Margie's dedication to maintaining strong relationships with clients and employees that is among her most outstanding qualities. She imbues Sitewire with this same strength of character and fortitude. Her passion lies in helping those around her achieve their greatest potential, which includes mentoring others. She loves starting businesses, doing business with others, learning about business and talking about business.

In 2008 Sitewire was facing flat sales and an abysmal close rate on new business development efforts. She shared her tale of woe with a dear friend who recommended that Sitewire learn to Whale Hunt. Their sales presentations went from being average to outstanding almost immediately. They took their win rate to over 50% in the first year. Sitewire has continued to grow their business, adding resources and thriving in a difficult economy. Margie gives much credit to the fact that they embraced Whale Hunting and transformed her company.